- What’s your social media goal? Where you want to go?
- Promote your most popular blog and social media posts
- At the very least track Facebook Insights to see your progress.
- Try humor and controversy on social media. They’re compelling.
- Social media is powerful, but have a plan and be productive.
- Click FB Insights’ “Posts>When Your Fans are Online” to see your audience’s peak posting times. (Post during these times!)
- Provide the definitive answers to questions repeated over and over on your chosen social networks.
- Analyze your tweets. Which types got the retweeted, reactions and/or comments?
- Don’t be shy on social media; Go for it – but be authentic – and be social!
- Are you everyone’s “friend”? Each connection counts – and speaks loudly about who you are to your other contacts.
- If you want your social content to attract, do your best to share unique quality tips.
- Make sure you speak with an identifiable voice. Your posts should never sound “scripted.”
- Post regularly during your audience’s peak posting times on any social networks you use.
- If you use Pinterest use http://nitrogr.am/ to track analytics.
- Use http://nitrogr.am/ for monitoring hashtags monitoring.
- Highly personal negative posts are complaining and can alienate followers
- Include a mix of rich media like Video, photos, memes etc.
- Vine video clips loop. Instagram video clips don’t.
- Vine video streams on Twitter; Instagram videos stream on Facebook.
- Tapping your screen filming a Vine video starts filming. Tapping your screen filming a Instagram adjusts the focus.
- Be sure you don’t use any banned Hashtags reference http://thedatapack.com/banned-hashtags/
- Research hashtags to crowd-source user-generated content
- Remember that Instagram hashtags are not case-sensitive and don’t work with spaces or special characters.
- If your choosen social media platform doesn’t have good native analytics, look for third-party sites that provide it.
- Name your new product campaign and start talking about it on social media.
- Make new product posts on a regular schedule and don’t let content gaps.
- Don’t tell too much at once. Mystery creates interest! Use hints and teasers
- Use surveymonkey.com to create free surveys.
- If you’re advertising on Facebook, remember your ad images, including the thumbnail, cannot include more than 20% text.
- Use text, arrows, and calls to action on your Facebook Covers.
- Facebook Profile photos are need to 180 x 180.
- Use a clear, easy-to-read call to action.
- Facebook allows you to display three custom app tabs in your header section. Make the most of this!
- Only your short description displays in your Facebook header section, but fill out your Profile 100% for max searchability.
- Select “Replies On” in your Page Admin panel “Manage Permissions” section to increase the conversation on your page.
- If you consistently get endorsements that are not relevant on LinkedIn, be aware you can remove endorsements altogether.
- Check “Who’s Viewed Your Profile” on LinkedIn to see who is finding you and the keywords they used.
- In your LinkedIn Privacy and Settings page, “Select what others see when you’ve viewed their profile” to keep it private.
- In Google+ posts, encase text in asterisks for bold and underscore it to create italics. (Share this tip!)
- Did you know Google+ makes animated?GIFs from your photos? Just type the keyword “motion” in your Photos section to find them.
- Use the Google+ Ripples feature to track your posts by clicking the top-right arrow in your post.